Join the Odense Robotics Marketing & Communication Network meeting at Makin!

Odense Robotics and Makin invite the Marketing & Communication Network to join us for the next network meeting on 23 September in Odense!

At the upcoming network meeting, we’ll hear about Makin’s impressive achievement at Bauma, the world’s leading trade fair for construction machinery, held in Germany. Their primary goal at the event was to secure a German distributor, after having tried traditional methods for some time. Did they succeed? You’ll find out at the meeting.

Karina Lykke Lumholt, Marketing and Communication Manager at Makin, together with Olivia Stokholm, Sr. Digital Marketeer and CEO at DENSOU, will share insights into the planning, effort, and strategic thinking involved before, during, and after a major trade fair like Bauma. They’ll also discuss how a smaller company can benefit from working with an advertising agency to access legal support and guidance, and stay up to date with the latest advertising tools, even on a relatively modest budget.

Look forward to exploring real-life process descriptions, dedicated marketing efforts, and various types of LinkedIn and META campaigns - along with the results from this real-world case from earlier this year.

Purpose of the network:

The Marketing & Communication Network aims to provide members with best case practices, industry knowledge and inspiration on marketing- and communication-related challenges. This network is a place to learn from the successes and daily challenges of others from the same field and industry.

Who can join?

Employees working with marketing and/or communication at organisations and companies with paid membership of Odense Robotics. 

Want to know more about the network?

Contact Marketing Manager Julie Danielsen at: jld@odenserobotics.dk

Programme:

12:30 - Welcome and intros by Julie Danielsen, Marketing Manager at Odense Robotics 

12:40 - Intro to Makin and case story: “Digital Marketing to the German Market - A Market entry case story” by Karina Lykke Lumholt, Marketing and Communication Manager at Makin & Olivia Stokholm, Sr. Digital Marketeer and & CEO at DENSOU

13:30 - Coffee break and fun with Makin

14:00 - Take aways & recommendations for advertising in Germany: What went well, what went wrong & which learnings can you benefit from by Karina & Lykke Lumholt, Marketing and Communication Manager at Makin & Olivia Stokholm, Consultant and CEO at DENSOU

14:45 - Group discussions

15:15 - Sharing